John Ortiz

Most protection problems aren't created when something happens. They're discovered when something happens. My job is to move that discovery earlier, on your terms, not life's. I'm John Ortiz, a Protection Strategist. I help families and business owners see what's exposed, before life does. For years, I helped families secure group health benefits: medical, dental, and vision. Good plans. Real protection. Then a client had a heart attack. The medical bills were handled. Nobody was handling the mortgage, the car payment, the groceries, or the kids' tuition. That's the moment I started building what I do now. If your income stopped tomorrow, what part of your family's life would find out first? This is the question I sit down and work through with people using the My Protection Score™ Assessment. It is a real look at where your story stands. If you're a CPA, bookkeeper, or P&C agent: You don't need to become an expert in what I do. You just need to recognize the moment it shows up. A client mentions a new baby, a new mortgage, a business loan, a partner buyout, a personal guarantee, or a key employee leaving. That's the moment, because people don't refer people. They refer problems, and I built My Protection Score™ and My Business Protection Score™, so you have somewhere useful to send that conversation, without it feeling like a referral to "the insurance guy." Your client gets clarity. You get a partner who protects the relationship you built. If you work in HR or manage employee benefits, there's a cost-saving blind spot worth knowing about: most coordinators don’t realize how much can be saved by moving an eligible employee onto Medicare correctly. My perspective on business comes from experience, not theory. Before this chapter, I built three businesses with national footprints and successfully exited all three. I know what it's like to carry a payroll, a personal guarantee, and a family at the same time. Today, I spend a lot of time with business owners talking through the decisions, opportunities, and problems that come with building, growing, and protecting what they've built. If you are interested in knowing where you stand, my latest assessments are on my website to help you get the clearest picture: For Families & Individuals: My Protection Score™ For Business Owners: My Business Protection Score™ For those new to Medicare: My Medicare Readiness™ Take the Free Assessment that works best for your life. We can talk afterwards. #YourStoryMatters #DontGuess